Welcome to shower creative. My name is Sanne de Bruin, and I am an allround Marketing and Communications Specialist with over ten years of experience in project management, content production, campaigns, PR, and internal communications. Whether working with major commercial brands, prominent corporates or charitable organisations, I craft concepts that seamlessly align with your brand or product, while adding that unique or unexpected twist to capture the right attention. I also assist with developing marketing strategies and communication plans, and brainstorming fresh angles for content on your social media channels. My consistent goal is to ensure that your brand stands out and commands attention.
I believe that communication and marketing go far beyond just selling a pretty picture. It’s about the feeling you evoke and the story you tell. And storytelling is where I excel.
With over ten years of experience in communication and marketing, including many years at H&M Netherlands and various interim roles with companies such as ABN AMRO Bank, IKEA, bol.com, De Bijenkorf (high-end department stores), and the National Foundation for Elderly, I have developed my skills in leading major projects and crafting innovative campaigns. From conceptualising fresh ideas to creating engaging content and writing compelling copy that resonates with the target audience, I always operate with a commercial and data-driven mindset. Whether working for a large commercial brand or a charitable organisation, I bring a strategic approach to every assignment.
I am adept at coordinating with multiple departments and external parties simultaneously, and I know how to inspire and connect people effectively.
Sanne de Bruin
Freelance Marketing & Communications Specialist
worked for
_edited_edited.png)
_edited_edited_e.png)
Client: De Doelen Rotterdam (Project)
Temporary replacement for the PR Manager. I was responsible for organising a unique classical mini-concert held in a moving tram in Rotterdam, aimed at promoting De Doelen's gift campaign.
Link: Publication on AD.nl
Photographer: Mark Bolk
Commissioned through: Umlaut Amsterdam
Client: bol.com (Interim)
Responsibilities: Oversaw the production of various communications and content, including for the staff event 'The Epic Comeback'. This event brought together over 2,000 colleagues at Jaarbeurs Utrecht, celebrating all the occasions missed during the pandemic.
Video production: Bernhard Vreugdenhil
Photographer: Nico Alsemgeest
Client: National Foundation for the Elderly (Interim)
Responsible for conceptualising and executing the 'Not All Heroes Wear Capes' campaign, which aimed to thank all volunteers for their dedication, in collaboration with external agencies.
Video production: Popcorn Stories
Client: IKEA (Interim)
In my role as Project Manager, I directed external agencies in producing a variety of campaigns and content for social media channels. I was responsible for developing the content calendar and strategy in collaboration with these agencies, ensuring alignment with the objectives and target audiences for both paid and organic content.
Commissioned through: SchaalX
what i do
concepts &
campaigns
I understand that capturing attention consistently can be challenging for any brand or organisation. Fortunately, that's where I come in. I specialise in developing unique concepts, complete with creative content in both copy and visuals. The result is an impactful campaign ready for immediate deployment—whether online, on social media, or in print. While I value a striking visual, I believe even more in crafting a compelling narrative around it. A story that truly resonates and stays with your audience.
content management
Are you struggling with low engagement or reach on your social media posts and looking to address it? Do you need creative input because your ideas have run dry? I’m here to assist brands in developing and maintaining a dynamic content plan that aligns with the appropriate social media channels and taps into current trends and themes.
internal & external
communication
Looking to generate additional PR attention for your brand or product? I craft press releases that are newsworthy and distinctively engaging, designed to capture the interest of both media and your target audience. In addition, I write and edit SEO-optimised content, advertorials, news articles, interviews, social media posts, and digital newsletters. I also provide strategic communication advice to help position your brand effectively in a competitive market. With so much competition, it’s essential to adopt a unique approach.
Curious about what I can offer you?
I am available for freelance assignments, temporary cover (such as during holidays), or interim positions.
Contact me at:
Tel: +31 (0)6 24218657
Email: contact@showercreative.com
